KNOWLEDGE AND INSIGHT
Insights and Perspectives
Writing on the choices, challenges and practices of tourism. Each piece explores a clear subject and makes room for different perspectives.

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Where tourism businesses should invest in AI first
Three application areas and a practical evaluation framework for service quality, completed bookings and cost control.
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Direct bookings that improve hotel performance
Customer acquisition costs, booking experience and repeat demand determine the return on a hotel’s commercial strategy.
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The visitor journey is a destination wide responsibility
Arrival, transfers, exploration and the return trip. How services connect and who keeps them running.
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Planning EV charging at your property
From guest needs to operations and pricing, the decisions to make before buying a charger.
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Preparing a Sustainability Investment
Five considerations to help a hotel team connect a technical proposal with its operational needs.
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The Cost Behind Every Booking
Before investing in sales, an accommodation business needs a comparable view of its channels.
KNOWLEDGE DOSSIER
Electric mobility and tourism in Greece
Charging tools, examples from Greece and practical analysis of the visitor experience.

TOURISM STRATEGY ANALYSIS
Planning EV charging at your property
From guest needs to operations and pricing, the decisions to make before buying a charger.

TOURISM STRATEGY ANALYSIS
The visitor journey is a destination wide responsibility
Arrival, transfers, exploration and the return trip. How services connect and who keeps them running.
