ACTIVITY

Content and Analysis

Articles, interviews and analysis that explain industry choices and give professionals space to share their experience.

An interview setting with notes and a microphone.

Content with a clear focus

We begin with issues facing a tourism business or a destination. The cost of a booking, the organisation of a team and access to a place lend themselves to different kinds of content, sources and contributors.

Our editing puts clarity first. We distinguish available evidence from estimates and explain the circumstances behind each example, helping readers judge its relevance to their own situation.

Ways to take part

  • Analysis of commercial and operational issues
  • Interviews with professionals and people working in destinations
  • Practical examples presented with supporting context
  • Opinion articles and curated thematic collections

The contributions we welcome

An experience from daily operations, a persistent question or a different view supported by evidence can open a useful discussion. Content proposals are assessed for relevance, evidence and usefulness to the audience.