TOURISM STRATEGY

The Platform

Tourism Strategy is a platform for knowledge and professional dialogue, serving the businesses, people and destinations of Greek tourism.

A Greek coastal town connected with its hinterland and natural landscape.

Close to the industry’s decisions

Everyday tourism connects commercial choices with people, resources and infrastructure. An accommodation business seeking better performance needs reliable information. A destination planning its next step also needs shared understanding among those involved.

Tourism Strategy creates space for this work. We organise content and activities around specific questions, drawing on industry experience and contributions from people with relevant expertise.

Our thematic scope

Our six themes cover sustainability, direct bookings and profitability, the hospitality workforce, destination competitiveness, season extension and special interest tourism. Each has its own agenda, while many issues require a connected approach.

How we work

We choose the format that serves the subject. An analysis can clarify the evidence, research can address a gap and a meeting can bring together the people who need to cooperate. Training and project support complete this range of activities.

Who we work with

People who manage tourism businesses, work in hospitality, develop services, research the market or take responsibility for a destination. We welcome contributions from businesses of different sizes and from regions across Greece.

Bring your experience to the conversation.

Share an issue from your work or a proposal for one of our activities.